In this session, you will gain confidence in applying marketing strategies to grow and maintain high-quality programs within your affiliate and state organizations. Participants will learn practical tools and approaches to effectively reach and engage their communities. 

Learning Objectives: Identify effective outreach and marketing strategies to increase awareness and attendance at NAMI programs. Utilize tools, templates, and checklists to assess programs, engage communities, and improve messaging. Recognize your affiliate’s current level of marketing and outreach (beginner, intermediate, or expert) and identify steps to advance these efforts.